COVID-19 marketing: utility, brand building and horseshit

A focus on survival has replaced consumerism. Yet too many marketers still have their head shoved squarely up their ass. Here are 20 tips for marketers to navigate COVID-19.

Brands that get it

Some marketers need to adapt — NOW!

What should we as marketers and comms professionals do?

Founder of Ubiquity Lab. We help with the marketing trifecta: customer, brand and business outcomes. We’ll give you an unfair advantage. www.ubiquitylab.co

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store